Privacy Policy
Last updated: 15 May 2026
1. Who we are
This privacy policy applies to Ferguson Forestry Ltd. ("we", "us", "our"), a tree surgery and forestry company registered in England, Wales & Scotland (Company Reg. No. SC855600, VAT No. 500357729). Our registered email is edward@fergusonforestry.co.uk.
We are the data controller responsible for any personal information you provide to us via this website, by phone, or by email.
2. What information we collect
When you contact us — whether through our website forms, by phone, by email, or via a Google Ads lead form — we may collect the following personal information:
- Your name
- Your phone number
- Your email address
- Your postcode or site address
- Details of the tree surgery, clearance, or forestry work you are enquiring about
- Site photographs or plans you choose to upload
- Any other information you choose to share with us
We also collect limited technical information when you visit our website, including your IP address, browser type, device type, the pages you visit, and how you arrived at our site (e.g. via a Google Ads click).
3. How we use your information
We use the personal information you provide to:
- Respond to your enquiry and arrange a site visit or quote
- Provide you with a written quote for the work requested
- Communicate with you about your project, scheduling, or invoicing
- Keep records for our business, accounting, and tax obligations
- Improve our website and our services
We rely on the legal basis of legitimate interest (responding to your enquiry) and, where applicable, contract (carrying out work you have engaged us for) under the UK GDPR.
4. Cookies and tracking technologies
This website uses Google Tag Manager and Google Analytics to understand how visitors interact with the site, and Google Ads conversion tracking to measure the effectiveness of our advertising. These services may set cookies on your device.
Specifically, we use these to track:
- How you arrived at our website (e.g. organic search, paid ad, direct visit)
- Which pages you visit and how long you spend on them
- Whether you submit a contact form or click a phone number link
This data is processed by Google. You can read Google's privacy policy at policies.google.com/privacy. You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.
5. Who we share your information with
We do not sell your personal information. We share it only with:
- Netlify — the hosting provider for our website, which processes contact form submissions on our behalf
- Formspree — used to deliver contact form messages to our inbox
- Google — for analytics and advertising conversion tracking as described above
- HMRC and our accountants — where required for tax and accounting purposes
- Sub-contractors — only where directly relevant to delivering work you have engaged us for
We will not share your information with any other party without your consent, except where required by law.
6. How long we keep your information
We keep enquiry information for up to 24 months from your last contact with us, unless you become a client, in which case we keep records for the duration of our working relationship and for 7 years afterwards for tax and accounting purposes. After these periods, your information is securely deleted.
7. Your rights
Under the UK GDPR, you have the right to:
- Request a copy of the personal information we hold about you
- Request that we correct any inaccurate information
- Request that we delete your personal information (subject to our legal retention obligations)
- Object to or restrict our processing of your information
- Withdraw your consent at any time (where consent is the basis of processing)
- Lodge a complaint with the Information Commissioner's Office (ico.org.uk)
To exercise any of these rights, email edward@fergusonforestry.co.uk.
8. Data security
We take reasonable technical and organisational measures to protect your personal information from unauthorised access, alteration, disclosure, or destruction. However, no transmission over the internet can be guaranteed 100% secure.
9. Children's privacy
Our services are not directed at children, and we do not knowingly collect personal information from anyone under 16.
10. Changes to this policy
We may update this privacy policy from time to time. The "Last updated" date at the top of this page will reflect any changes. Material changes will be highlighted clearly.
11. Contact us
If you have any questions about this privacy policy or how we handle your personal information, contact:
Edward Johnson-Ferguson
Ferguson Forestry Ltd.
Email: edward@fergusonforestry.co.uk
Phone: +44 (0) 7903 703475